Managed Agents / Customer retention
#1 on EVA-BenchEVA-Bench is ServiceNow's independent benchmark for voice agents in enterprise workflows like customer support. It scores each agent on how accurately it completes the task and on the caller's experience.
#1 on Speech Agent ArenaSpeech Agent Arena is Artificial Analysis' independent benchmark for grading speech to speech models on enterprise tasks using human evaluators.
AI customer retention agents that keep customers at renewal.
Call customers before renewal, explain their terms, and offer the plans you approve.
Trusted by leading teams
Ranked #1
on EVA-Bench and Speech Agent Arena
Keep customers at renewal with offers you approve
Customers hear their real renewal terms and options, and the agent offers only what your billing system approves.
The agent calls the customers your billing data picks, such as plans renewing in 30 days, and confirms it has the right person first.
The agent reads the plan, price and date from the billing record and asks about any hesitation.
The agent offers only plans your billing system returns, at the real price, and submits the customer's choice.
When a customer wants to cancel, the agent submits the request on that call, with no second offer.
How AI customer retention works on a renewal call
What is AI customer retention?
AI customer retention here means a voice agent that phones customers before a plan renews. It reads the plan, price and date from your billing record, asks about any hesitation and offers only the options your system returns.
- Load plan and renewal terms
- Load approved options
- Submit a plan request
- Transfer to member services
How is this different from customer retention AI that scores churn?
Churn scores and dashboards tell you who might leave, and somebody still has to make the call. This agent makes it, working down the list your billing data picks, such as plans renewing in 30 days or accounts with falling usage.
Hi, this is Felix, an AI assistant calling for Harrow Fitness. Am I speaking with Hector Alvarez?
Yes, that's me.
get_renewal_detailsAnnual, $480, renews 14th
How does AI improve customer retention when a member goes quiet?
When someone says they've barely been in, the agent loads the options approved for that account, like a monthly plan or a two-month pause, reads them at the real price and submits the choice to billing. It never invents a discount, and the reason given gets saved with the outcome.
Customer retained
Did the customer agree to renew or switch to another plan before the call ended?
What if the customer just wants to cancel?
The agent submits the cancellation on that call and makes no second offer. That's the rule when you use AI for customer retention here. Disputes and billing problems transfer to member services, and nobody gets argued with on the way out.
- Load plan and renewal terms
- Load approved options
- Submit a plan request
- Transfer to member services
What AI in customer retention changes about renewals
Generative AI for customer retention helps when it reaches people while their plan can still change. The offers stay yours, and so does the customer's decision to leave.
Every renewal on the list gets a call
The agent works down the plans renewing in 30 days, including the rows your team doesn't reach in a busy month.
Customers hear their real terms
Plan, price and renewal date come from the billing record on each call, so nobody hears last year's number.
Generative AI in customer retention, held to your offers
If your billing system returns a monthly plan and a pause for that customer, those are the only two the agent reads out.
A cancel request gets submitted, full stop
The agent acts on the first ask and makes no second offer. If you want a save attempt on every cancellation, this agent won't run one.
You learn why people hesitate
The reason given is saved with the outcome, so a line like 'visits dropped since spring' becomes something you can read across a month of renewals.
Disputes leave the retention call
A charge someone disagrees with isn't a renewal conversation. The agent transfers it to member services and stops talking about plans.
Made for a call the customer didn't plan to take
An outbound call starts cold. People answer in the car, hesitate over a price or change their mind halfway through a sentence.
- $0.03per minute
- #1on Speech Agent Arena and EVA-Bench
- 24/7answers every call, at any hour
Lets the hesitation finish
When someone says they've barely been in since spring, the pause after it matters. The agent waits for the rest before it answers.
Billing decides, the LLM talks
Choose the LLM, then give it the tools that load renewal terms, load approved options and submit a plan request.
Sounds like your member team
Audition library voices on a real renewal script. You want warmth for a long-time member and plain speech on the price.
Renewal calls from an agent, your team or an email
Most subscription businesses already send the email. AI-powered customer retention solutions add the next step, a phone call.
| Cartesia agent | Account team calling | Renewal email | |
|---|---|---|---|
| Reaches the whole renewal list | Yes, at the pace you set | Usually the top accounts first | Yes, if it gets opened |
| Hears why they're unsure | Asks, and saves the reason | Yes, and picks up on tone | Only if they reply |
| Sticks to approved offers | Only what billing returns | Depends on the rep | One offer for everyone |
| Handles a cancel request | Submits it, no second offer | Depends on your script and incentives | Usually points to a form |
| Long-standing, high-value accounts | Better kept with a person | Yes, an account owner knows the history | No |
| How you pay | $0.03 per minute plus LLM usage | Salaries and often commission | Usually your email plan |
See which calls kept the customer
Every call is recorded and transcribed. See which calls renewed the plan, which switched the customer to another plan, and which ended in a cancellation.
Launch an AI customer retention agent in three steps
Start buildingClone the renewal call
Copy this agent into your account, then swap in your brand, your renewal window and the wording for your plans.
Connect billing and your list
Link your billing system through tools you configure so terms and approved options load per customer, then pick who gets called. Calls go to US numbers only.
Call yourself as a member
Put your own number on a test list, say you want to cancel, and check that the request submits with no second offer.
Enterprise-grade security
HIPAA compliant

SOC 2 Type 2

GDPR
Customer retention FAQs
What is AI customer retention?
AI customer retention here means a voice agent that makes retention calls before a renewal. It reads the customer's plan and terms from your billing record, explains the options your system returns, and submits their choice.
Does the agent confirm it has the right person?
Yes. It confirms it has the right person before it reads any plan details.
Can an AI customer retention agent offer discounts?
Yes, but only the ones your billing system returns for that customer. You set eligibility, price, and terms.
What does an AI customer retention agent do when a customer wants to cancel?
It submits the cancellation on that call with no second offer, and tells the customer the request is submitted.
Do AI retention calls reduce churn?
They can, by reaching every customer before renewal with the plans you approve. Whether churn drops depends on your offers, so compare renewal rates for customers the agent called with those it didn't.
Who should an AI customer retention agent call?
The customers your billing data flags, such as a renewal in 30 days or a drop in usage. Your organization stays responsible for the consent rules that apply to you, such as the TCPA in the US.
Can the agent transfer a customer to member services?
Yes. Disputes and billing problems transfer to member services, and you control exactly when else the agent transfers.
Is AI customer retention worth it?
It depends on how many renewals your team can't reach today. Calls bill by the minute, so you can test one renewal group and compare renewal rates for customers the agent called with those it didn't. If your approved offers don't change decisions, more calls won't either. Reaching people is the part the agent can do.
How do you measure AI success in customer retention?
Compare renewal rates between customers the agent called and a similar group it didn't. Every call also gets judged on whether the customer renewed or switched plans before it ended. Transcripts show the reasons given and which calls ended in a cancellation, so you can see where your offers fall short.
How do you use AI for customer retention?
Pick a trigger in your billing data, such as a plan renewing in 30 days or a drop in usage, and set the options each customer may hear. The agent calls, explains the terms, asks about any hesitation and submits the choice. Start with one plan type, read the transcripts, then widen the list.
What's the ROI on AI for customer retention?
There's no fixed number, because it depends on your prices and your offers. Add up what the calls cost by the minute, then compare renewal revenue from customers the agent called with a similar group it didn't. Run that test on one plan before you widen the list.
What are customer retention strategies with AI?
The strategy on this page is a phone call before renewal. Here's how AI enhances customer retention in that call. It reaches every customer your billing data flags, explains the real terms, offers only approved options and saves the reason given. You can pair that with a short survey, or with follow-up on accounts where usage dropped.
How does AI improve customer retention rates?
It can improve them by reaching customers your team wouldn't get to before renewal, with options that fit. Nothing guarantees a lift, because the offer and the customer decide. Measure it by comparing renewal rates for customers the agent called with those it didn't.
How much does AI customer retention cost?
Retention calls bill by the minute. The agent is $0.03 per minute of call time, so a three-minute renewal conversation is $0.09 in agent time. LLM usage is billed separately, and a Cartesia phone number adds $0.014 per minute, or nothing if you bring your own Twilio account or SIP trunk. The free plan includes $1 of agent calls a month, so you can test the agent before you pay. See pricing.
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